Jun 11, 2015
BigTuna Interactive is looking for an Interactive Producer. This person is a leader that possesses strong organizational skills, is attentive to detail and will serve as the point of accountability for our projects. You also need to have experience building websites using Drupal or WordPress. You will be charged with the success of our projects, bringing them in on time and in budget while thrilling our clients.
You will report to BigTuna’s Founder. On a daily basis you will be responsible for both oversight and production of digital projects for clients including user experience, creative, web and online marketing. We will look to you to be proactive in your client relationships, constantly on the lookout for creative ways to exceed their business goals. An Interactive Producer manages not only creative and development project teams, but other producers supporting specific projects.
We’re looking for someone that can wear multiple hats, understand web strategies, and can help build our clients business.
- Manage large projects or multiple projects at the same time
- Work in an independent fashion, solve problems, make decisions, and communicate effectively in difficult situations.
- Our team is spread out around the country and you must be comfortable working with remote team members.
- You will provide inspiration to your project teams by communicating a vision for the project
- Help train our team of producers on our processes and general project management skills
- You will be the main point of contact with clients, in charge of managing expectations and exceeding them. During all meetings you will ensure that stated objectives are met and agendas are kept
- Scope projects with a high degree of accuracy, define requirements and metrics for success
- Ensure that all deliverables meet or exceed BigTuna Interactive’s incredibly high standards of creativity and functionality. Delivering amazing results in a way that does not jeopardize budget or schedule is your specialty
- You are adept at working independently and proactively, always looking for the best ways to accomplish client goals. You also communicate clearly in difficult situations
- Take part in the development of new business and attend local Austin advertising/marketing events.
- You must have past experience as a interactive/digital project manager, or account manager in an agency environment
- Demonstrate high level communication skills, the ability to present and speak to both large and small audiences
- You are a master of negotiation, specifically in writing the Statement of Work for each project
- Show experience running large engagements and concurrent client projects
- Show us examples of projects that you’ve run that met or exceeded business goals while being on time and in budget
- Strong knowledge of web development and online marketing technologies. Knowledge of quality assurance process is required.
- Bachelor’s degree or equivalent required
Please send your resume and salary requirements to firstname.lastname@example.org
Oct 23, 2014
Below is our presentation titled “On Website Optimization” that was presented to Texas State Students during their 2014 Mass Comm Week festivities.
Jun 2, 2014
Updated June 2, 2014. Originally published on September 10, 2012.
When we first started developing sites in 2007, every site we built was with WordPress. At that time, these sites were smaller and WordPress was evolving from a blogging platform to a full fledged content management system (CMS). The sites that we were developing had very minimal content types and the general WordPress page content block was sufficient to give our clients a clean page admin experience. Note: we often refer to the “admin” as the password protected web portal where clients update their content.
The saying is very true “if the only tool you have is a hammer, everything starts looking like a nail”. We hit up all of the WordCamps that we could and hung out at the Automattic office, back when it was on the unstable pier in San Francisco.
Along the way, our client roster grew and we encountered needs for more content types, a richer admin experience, and a more Enterprise Level CMS. That is when we started developing sites with Drupal. Today, we are an Acquia partner, and spend our conference time at DrupalCons.
Compared to WordPress, Drupal is an absolute beast! Drupal’s taxonomies and core structure took us a while to get used to. However, after building numerous sites with Drupal, we slowly and surely came to love Drupal as the CMS of choice for Enterprise level websites and web applications. If you have a web app, or any type of web project that requires user permissions, Drupal’s functionality is hardier than WordPress. Drupal is also more flexible when it comes to API development and its default caching features are more robust out of the box.
In this article, we will analyze key differentiators between the two CMS’s and help steer you in the right direction towards which is right for you. Continue reading
Dec 10, 2013
Updated: June 11, 2015
Seeking Web Development/SEO and Account Management/Project Managemement Intern
BigTuna Interactive, an interactive agency specializing in web development and site optimizations. We are looking for bright and enthusiastic talent in the Austin area. An internship with BigTuna Interactive provides a unique opportunity to participate in various aspects of digital marketing, like website development, web design, search engine marketing, project management and more — an experience rarely available at larger agencies.
Dabble in nearly all aspects of interactive marketing in order to effectively determine what specialty is relevant to your interests and talents and begin developing your career path in interactive marketing.
Dec 17, 2012
Drupal SEO, focusing on site optimization, requires dedicated planning time and a solid drupal development strategy. Whether it be a new site, redesign, or new optimization project, the more time you can spend planning your Drupal site foundation, the less likely you will be to have duplicate content, slow page loads, irrelevant page titles and meta description.
In this article, we will discuss the drupal development planning elements needed in order to give your site a chance for Drupal SEO success.
Understand how web pages are created.
To start off, visit your site’s hierarchy and understand how each of your pages will be created. Will they be nodes, views pages, or even views pages created from nodes? Consider the following when determining your content types:
- Do you need custom page titles and meta descriptions? Or, could you automate the process by using default variables ([node:title] | [site:name])?
- Could custom open graph tags help you share your message clearer?
- Do you need to use the canonical tag?
Sep 6, 2012
Responsive web design is one of the latest web buzz words. Responsive design is the web design and website development approach that allows your website to adapt to your browser size, albiet it web, tablet or mobile.
Flexible grids, or responsive design, is not a new technique. Fluid markup has been around for a very long time. Clients can be lead to believe that a responsive design approach is a one stop shop for all of your device needs, but that is not always the case. In this article, we will list the pros and cons of responsive design. Continue reading
Sep 5, 2012
After two and a half years, we decided it was time to refresh our BigTuna Interactive site. We’ve been super busy and guilty like the dentist with bad teeth. In the past two years since we updated our portfolio and site in general, we have been doing a lot of white label drupal development work for larger agencies, and working on very nice projects with our brand partner, Treeline Interactive.
The new BigTuna Interactive site has the following features:
Aug 25, 2012
WordPress differs from Drupal with their release candidates in that they release a new candidate every 3-4 months. WordPress “Green”, or version 3.4, was launched in June. Drupal, on the other hand, launches a new “release series” every 1.5 to 2 years. Right now, Drupal 6 and Drupal 7 are supported. We will talk about the different philosophies for each of those CMS’s in future articles and how they effect your web development efforts.
Each WordPress release has better security features. You should always keep your WordPress Updates current and make sure that you are using the latest release. Otherwise, you may need some WordPress Malware removal help. We recommend the team at Sucuri for their assistance.
Top 5 features for WordPress 3.4
5. Embed Tweets
Paste the permalink of the Tweet inside the post and it will automatically show up in your post. This can really help speed up article writing and can be a nice way to supplement your social media efforts.
4. Shorthand URLs for Login, Admin, and Dashboard
Instead of using /wp-login, /wp-admin, you can now use shorthands /login, and /admin. These links only work if you don’t have pages of posts with the same slug. This really just makes the login process a lot more client friendly.
Aug 16, 2012
After four years of accumulating experience with numerous web redesigns and new web builds,our web design processes down to a science. In this blog article, we would like to walk you through our approach to web design.
Whenever we start a new project the first step is always gathering information. To create a successful website, design is only a small portion of what makes it work. Defining the purpose, goals, and target audience are 3 important categories that lead both the design and development stages. Our information gathering stage consists of three major components:
- Web Analysis and usability testing of current site
- Stakeholder interviews
- Content curation and analysis
Apr 30, 2012
We recently hit up a Marketo user group meeting in San Diego. Marketo is a solid program to integrate your Online Marketing efforts, especially if you are interested in lead scoring and marketing automation.
PrintSF.com gave a solid presentation on the integration of their application with SalesForce and Marketo. Although we just do interactive marketing, one good point that Mark from PrintSF brought up was that you don’t need opt-in for print campaigns.
Our experiences with Marketo have been with email marketing and landing page optimization. In the past year, we have evolved our services more from online marketing to web development services, specifically with the Drupal content management system. Marketo was a good match for us because we could integrate our design and development services either within their framework or by customizing their form code into our landing page campaigns.