SlickMap CSS Site Map

Sep 16, 2009

I added a SlickMap CSS site map to this site today. Slickmap provides a “mind-map” like sitemap. Surprisingly, you would think that this site map would have been written with jquery. However, it is written in pure CSS, with no javascript.

Site maps are a staple web usability feature. They give visitors a quick way to find information. Site maps are also great link juice for search engine spiders. Continue reading

Best Practices for on page WordPress SEO

Sep 12, 2009

I recently sat in on a best practices for on page WordPress SEO at WordCamp LA. We’ve been using WordPress as our blogging platform and CMS of choice since 2006. It was fun to hear other SEO consultants take on WordPress. Key findings :

• The H1 Tag recently had its relevancy downgraded
• Flat site architecture is the preferred structure for url’s. In the past, the /%category%/%postname%/ permalink structure was preferred. To keep it flat, use /%postname%/.

Continue reading

Iomega YouTube Brand Channel

Feb 16, 2009

BigTuna Interactive recently launched a YouTube brand channel for network storage heavyweight Iomega. Through the process we learned several interesting facts about YouTube Brand Channels. These facts included:

• To get the full functionality of YouTube Brand Channels, you must either have a yearly ad spend of $250,000 or be a consistent content producer
• The full YouTube Brand channels offer more bells and whistles than normal brand channels. These bells and whistles may be more ad spaces or the ability to place hotlinks on your page
• Many well name brands are still not even using the basic Brand Channel functionalities.

Even if you have a small YouTube budget, still customize your brand channel. There is plenty of space to incorporate all of your branding attributes. You can also throw in a couple of calls of action.

Check out the Iomega YouTube Brand Channel that we created.

Thanks for stopping by

Nov 23, 2008

Welcome to the new site of BigTuna Interactive. Due to the demands of clients, this site isn’t finished yet. Stop by shortly to see the full offerings from BigTuna Interactive.

Until then,

BigTuna Interactive